Corporate Branding Flash Course

Branding is what sets your company apart from your competitors. It’s at the heart of your corporate identity and drives how consumers value your products and services.

Its arguably the most important part of your marketing strategy.

KnowLand’s course is designed for marketing professionals who want to develop exceptional branding.

This course helps marketing professionals turn their senior management’s vision for brand value and delivery into effective campaigns. It’s designed for brand leaders and anyone who wants to understand how managing customer relationships, communication, and product and service delivery enhances their brands.

This course is suited to marketers in small, medium or large organizations and also offers tools for entrepreneurs keen to learn the essentials of corporate branding.

The course covers strategic theory and tactical guidelines, as well as the foundational elements of branding. We’ll also examine case studies and discuss how to learn from best practices.

You’ll learn how to develop a brand from scratch, how to manage a re-branding project, and how to execute successful communication and marketing campaigns.